SUPERIOR PRODUCTS Quite simply, we manufacture the most effective products available. Hundreds of aquarium and pond storeowners use TLC in their own stores to improve the function and appearance of their own tanks and ponds. In fact, TLC In-Store Gallons are central to our marketing philosophy. We could not do this unless the products were in fact the best available. The storeowners are of course extremely knowledgeable about the different additives available in the marketplace. Yet they choose TLC for use in their own systems. To read about the effectiveness of TLC In-Store Gallons, go to the TESTIMONIALS page. Our products have additional technical advantages. TLC aquarium and pond additives have a 2-year shelf life in unopened bottles. Our products are essentially odor-free (unlike some odorous competitors, which present difficult challenges to retailers). Most of all, we take the greatest pride in our quality control, making certain that every unit of TLC meets the most demanding specifications.
| PACKAGING ADVANTAGE Our unique printing capability supplies high quality labels at a fraction of the cost of normal retail labels. A distributor opening a product line would typically have to fund label production at the cost of about $5,000 per product size just to get started. Normal label start-up costs alone can equal $50,000 or more for the full product line. But there is no label start-up cost with TLC! With our unique system, we deliver 4-color, glossy labels as part of your opening order. No large label production cost is involved. Your unit cost for customized, 4-color labels is just an additional $0.10 to $0.50 per bottle. There is literally ZERO label start-up cost if you elect to use our labels (though you are completely free to contract to have your labels produced elsewhere).
| INNOVATIVE MARKETING PLAN Other companies use standard (and expensive) advertising campaigns to move their products. At TLC, we have a PROVEN and unique system that really sells TLC effectively, even against entrenched competition. With the TLC Marketing Plan, you invest 100% of your advertising resources directly where they are needed most to move the products. And we contribute directly to this effort with low-cost promotional products (that are of great value to you). When you become a TLC distributor (or carry TLC in your retail store), you become eligible for steeply discounted In-Store Gallons and product samples (the proper use of In-Store Gallons and product samples is documented in the TLC Marketing Plan, available only to qualified distributors upon request). This unique marketing plan is available to qualified prospective distributors. Before we release the Marketing Plan to you, please send us information regarding your company, your background in aquarium and pond sales (or related areas), and your qualifications for becoming an exclusive TLC distributor. Please send this information to us by following the "Contact Us" link. Be sure to include information about you and your company that will allow us to get to know you. We will be happy to send you the marketing plan along with opening order information including pricing. Thank you very much for your interest in TLC aquarium and pond products.
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